On August 27, 2020, in Stockholm, Amazon announced that Sweden’s website is open to global sellers, and sellers can access it through (copy the following link to the browser) https://sell.amazon.se Sign up and open an account to prepare for the launch of the Swedish site.

At present, the sales of third-party sellers on Amazon account for about 60% of all the sales of Amazon’s physical products. There are 1.7 million small and medium-sized enterprises selling in Amazon mall in the world, of which more than 200000 enterprises sell more than 100000 US dollars in 2019. Every year, Amazon invests billions of euros in infrastructure construction, innovative tools and services to help SMEs reach more consumers and achieve success. Sellers who want to expand the Swedish site can https://sell.amazon.se Learn more.

Sweden is one of the countries with the fastest development of e-commerce in the EU, and the Internet penetration rate is as high as 94% among 9.6 million people. In 2019, the total amount of online consumption reached 30 billion euro, an increase of 16% compared with that in 2018, of which 37% of online consumption was used to purchase goods, reaching 11 billion euro [1].

Amazon Sweden opened its registration to global sellers on August 27. Chinese European sellers can settle in through their existing Amazon European joint account and begin to prepare to publish their products.

FAQ

Is it necessary for Amazon.se Create a new seller account?

If you already have an EU Amazon account (an account that can sell goods in the other 6 Amazon European shopping malls at the same time), you do not need to be a separate account Amazon.se Create a seller account. Amazon.se Will automatically appear in your seller’s account (click on the drop-down menu with the seventh option). If you use a separate seller account to manage the business of each Amazon European online mall and want to Amazon.se To sell goods on, you need to create a new Swedish seller account.

When will I see Sweden in my European joint account?

It is currently being added step by step.

Stay Amazon.se how much does it cost to sell goods?

If you have joined the prosales program, there is no additional monthly service charge Amazon.se On the sale of goods. Through the European Union account, you can visit all seven Amazon European stores for a single monthly service fee (39 euros, 25 pounds or 410 kronor, excluding VAT). For Amazon.se For each item sold on, you need to pay the corresponding sales commission. Sales commission varies by commodity classification. If you are using a personal sales plan, you are Amazon.se There is no extra charge for selling goods on.

Stay Amazon.se what language is required to publish the product on?

Amazon.se Swedish only. If your product already appears in Amazon.se In the catalog, there is no need to translate your product information. If Amazon.se There is no product in the catalog. You must provide the product information in Swedish for each new product, including ean, UPC or ISBN code, product name, product description and product picture.

If I don’t know Swedish, how do I publish?

You can use the build international listing tool to synchronize your product information and price from the source mall to Amazon.se At the same time, solve the translation problem.

What products can I put online in Sweden?

You can visit Amazon.se More than 30 categories of goods are sold on. Like other Amazon stores, most of your products don’t require Amazon approval. There are additional guidelines for some product categories that sellers must follow. Amazon.se All product categories on are limited to items in the new product status. (the sale of second-hand goods, collectibles or refurbished goods is not allowed at present).

Can I use the Fulfillment by Amazon (FBA) service to fulfill orders on Amazon.se?

sure. Amazon will deliver through the network of operation centers within the EU Amazon.se Buyer’s order on. For Amazon logistics European integrated services (Pan EU) sellers, the Amazon.se On the order, you can enjoy Amazon logistics fee discount.

Amazon.se Do you support FBM?

Support.

Do I need to register VAT in Sweden?

If you store goods in Sweden or your sales exceed the VAT threshold of 320000 kronor (34000 Euro) for remote sales in Sweden, you need to register VAT in Sweden.